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Retail Technology – Fashion retailers turn online researchers into instore customers

Michael Hayward

June 19, 2014

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A recent fashion, luxury and omnichannel event gave a peek into retailer strategies to drive in-store sales.
Focusing on strategies to convert online researchers to instore customers, top fashion and luxury retailers like L’Oréal, Fendi, Clarks and Tag Heuer gathered in London to discuss the current gap between online and offline purchasers.

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